Privacy policy

Privacy Policy

Last Updated: November 3, 2026

This Privacy Policy explains how JAX Athletics LLC ("JAX," "we," "us," or "our") collects, uses, and shares personal information when you visit jaxathletics.com (the "Site"), buy from us, contact us, or sign up for our emails or text messages. JAX Athletics LLC is located at 8351 185th Street, Tinley Park, IL 60487, United States.

Information We Collect

Information you give us. When you place an order, create an account, contact us, or join our lists, we collect information such as your name, email address, phone number, billing and shipping addresses, order details, and your messages to us. We also collect information you choose to give us when you:

• write a product review or upload a photo,
• answer a post-purchase survey,
• start a return or exchange,
• apply for our team, wholesale, or ambassador programs, or
• verify eligibility for a military or first responder discount.

Payment information. Payments are processed by our payment providers, including Shopify Payments, Shop Pay, Shop Pay Installments (provided by Affirm), and Afterpay. We do not receive or store your full card number. Our payment providers handle that information under their own privacy policies.

Information collected automatically. When you use the Site, we and our partners automatically collect information about your device and how you use the Site. This includes your browser type, IP address, approximate location, time zone, pages and products you view, how you arrived at the Site, and how you interact with it. We collect this using cookies, pixels, tags, log files, and similar technologies.

Information from others. We may receive information about you from our advertising, affiliate, and analytics partners, from sales channels and marketplaces we sell through, and from discount verification services.

How We Use Your Information

We use personal information to:

• process, ship, and support your orders, returns, and exchanges;
• communicate with you about your orders and answer your questions;
• send marketing emails and text messages if you have opted in;
• run our reviews, surveys, team, wholesale, ambassador, and discount programs;
• understand how the Site is used and improve our products and Site;
• measure and improve our advertising, including showing you JAX ads on other sites and apps;
• detect and prevent fraud and protect the security of the Site; and
• comply with legal, tax, and accounting obligations.

How We Share Your Information

We do not sell your personal information for money. We share personal information with:

• Service providers that help us run our business. This includes our e-commerce platform (Shopify), payment processors, email and SMS marketing (Klaviyo), product reviews, post-purchase surveys, returns and exchanges, shipping and fulfillment, inventory, sales tax, wholesale ordering, and customer support tools, including AI-assisted support tools. They may only use your information to provide services to us.
• Advertising and analytics partners, such as Google (including Google Analytics and YouTube), Meta (Facebook and Instagram), Microsoft (Bing), and Snapchat. These partners use cookies and pixels to measure our ads and to show you JAX ads. See "Advertising and Your Choices" below.
• Affiliate partners that track referrals so we can credit the sites and creators who send customers to us.
• Sales channels and marketplaces we sell through, when you buy from us on those channels.
• Discount verification partners, such as GOVX ID, when you choose to verify eligibility for a discount.
• Others when required, such as to comply with the law, respond to legal requests, protect our rights or the safety of others, or as part of a merger, sale, or transfer of our business.

Email Marketing

If you sign up for our emails, we'll send you news, product launches, and offers. You can unsubscribe at any time using the link at the bottom of any marketing email. We'll still send you emails about your orders.

Text Messages (SMS)

If you opt in to JAX text messages, we'll send you marketing and order-related messages to the mobile number you provide. Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply. Reply STOP to cancel at any time, or HELP for help. Our text messages are sent through Klaviyo.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except service providers that help us send our messages.

Advertising and Your Choices

We use cookies and pixels from advertising partners to measure our ads and to show you JAX ads on other websites and apps based on your activity on our Site. Under some U.S. state privacy laws, this kind of targeted advertising may be considered a "sale" or "sharing" of personal information, even though no money changes hands.

You can opt out at any time:

• Use our Your Privacy Choices page: jaxathletics.com/pages/data-sharing-opt-out.
• Turn on Global Privacy Control (GPC) in a browser or extension that supports it. We treat a GPC signal as a request to opt out of targeted advertising for that browser.
• Adjust your cookie settings in your browser, or use industry opt-out tools such as the Digital Advertising Alliance and the Network Advertising Initiative.
• Opt out of Google Analytics with the Google Analytics Opt-Out Browser Add-on.

Our Site does not respond to "Do Not Track" browser signals, but we do honor GPC as described above.

Your Privacy Rights

Depending on where you live, you may have the right to:

• know what personal information we have about you and get a copy of it;
• correct inaccurate personal information;
• delete your personal information;
• opt out of targeted advertising and the "sale" or "sharing" of your personal information; and
• appeal our decision if we deny your request.

To make a request, email us at info@jaxathletics.com with the subject line "Privacy Request," or call us at 708-381-0356. To protect your information, we will verify your request by matching information you give us with information we already have, such as your email address and a recent order number. You can use an authorized agent to make a request for you. We may ask for proof that the agent is authorized. We respond to requests within 45 days, or tell you if we need more time as the law allows.

If we deny your request, you can appeal by replying to our decision with the subject line "Privacy Appeal." We will respond to your appeal within the time required by law.

We will not treat you differently for exercising your privacy rights. That means no denial of goods or different prices because you made a request. Some requests may affect features that depend on your information, such as order history or marketing messages.

European and UK residents: We process your information to fulfill our contract with you, such as when you place an order, and for our legitimate business interests, such as running and improving our Site. You may have the right to access, correct, delete, or restrict use of your information, and to object to processing. Your information is processed in the United States.

Children's Privacy

We sell gear in youth sizes, but our Site is intended for use by adults, such as parents and players 18 and older. Our Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. We do not knowingly sell or share the personal information of anyone under 16. If you believe a child has given us personal information, contact us and we will delete it.

How Long We Keep Information

We keep personal information only as long as we need it for the purposes in this policy:

• Order and transaction records: as long as needed for tax, accounting, warranty, and legal purposes, generally up to 7 years.
• Account information: for as long as your account is open, or until you ask us to delete it.
• Email and SMS marketing lists: until you unsubscribe, plus a record of your opt-out so we keep honoring it.
• Customer service messages: for as long as needed to resolve your request and keep a record of it.

How We Protect Information

We use reasonable administrative, technical, and physical safeguards to protect personal information. Our Site runs on Shopify, and payments are encrypted and processed by our payment providers. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Links to Other Sites

Our Site may link to other websites and social media platforms. We are not responsible for their privacy practices. Please review their privacy policies.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or the law. We will post the updated policy on this page and change the "Last Updated" date at the top.

Contact Us

Questions about this Privacy Policy or our privacy practices? Contact us:

JAX Athletics LLC
Attn: Privacy
8351 185th Street
Tinley Park, IL 60487
United States

Email: info@jaxathletics.com
Phone: 708-381-0356